If a buyer picks up your video to show on their facebook page, the buyer will pay a one off licence fee, this means we've agreed with them to use your video for a set period of time.
You'd expect to be paid around £25 if a buyer picks up your video to play on their facebook page.
Is payment from Facebook based on views?
No. As Facebook isn't monetised at the moment the brand / page it is displayed on won't be receiving any money from Facebook Advertising.
This means the money you receive isn't based on the amount of views the video receives on Facebook - if it is viewed 10 times or 100,000 times the amount you receive will be the same.
While Facebook views aren't always an accurate account of who has seen a video (things like autoplay count as a view even if someone didn't watch the video), if the views are ticking up through shares and posting on brand sites it is good news - it's more likely that it'll get picked up and licenced elsewhere.
For more information on how to maximise the chances of your video being sold, please check out these top tips.
Increase the chances of your video selling
If you haven't already, check out these Top Tips